c’est la Vie challenged Superlative with the Pandora Bracelet Builder. The objective was to create an interactive tool where visitors could build a bracelet online and order it directly from c’est la Vie’s website.
Superlative pushed Flash technology to the max, integrating it with a ColdFusion-powered shopping cart application. End users were able to create customized jewelry by simply dragging and dropping each item onto a virtual bracelet.